The German drugstore Schlecker will be leaving the Dutch market. The price fighter faces decreasing revenue and decided to close all stores. Recently we have seen quite some companies aiming at price competition close their doors. Although it always has been argued that this strategy is not sustainable, it is interesting that it becomes clear […]

[Read more →]

One of the interesting fields of innovation today is business model innovation. Although technological innovations raise most interest and have the highest impact, business model innovation is the lever to business success in most cases. Examples like Google, Easyjet and IKEA prove that innovative business models can generate sustainable business success. In the module on […]

[Read more →]